Léa Mondoloni is a luxury brand strategist with a public voice, and a sharp one.
A strategy consultant at Accenture, with brand and editorial direction at Maje and brand positioning advisory with Chanel behind her, she's spent her career inside the houses. What stayed with her is a strategist's conviction that the decisions made long before a campaign exists are the ones that make or break a luxury name.
Now she writes Brand Autopsy — a forensic eye on luxury. Each week she takes apart the marketing, the moves and the experiences behind the world's most desirable names, and gives a verdict: what's working, what's only good lighting, and what's actually worth your attention. It's the read for people who want to see luxury the way the people building it do.
She also works privately with a handful of brands in luxury, travel and wellness on positioning, editorial direction and campaign systems. The same eye, behind closed doors.
Based in Paris. Available worldwide.